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Category Archives: Advertising

Worst Marketing Mistake Ever and How To Fix It Fast

by Alan Tarr

The Worst Marketing Mistake Ever?  Am I serious?!?  I am.  Truly.   Let’s start with a very short quiz and […]

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Write Like A Madman Contents

by Alan Tarr

How To Write Copy Write Like A Madman University Contents Program:  The Whole Enchilada Free Upgrade to Lifetime Membership after […]

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Tell More Sell More – A Great Marketing Strategy

by Alan Tarr

Tell More Sell More– A Great Marketing Strategy by Alan Tarr On an out-of-town trip recently, I finished my speaking […]

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Your Marketing Won’t Work If You’re Missing This One Vital Element

by Alan Tarr

Your Marketing Won’t Work I’m sorry.  I know you’ve put hours of sweat and strain and more than a few […]

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Copywriters: The Heart and Soul of Marketing

by Alan Tarr

Marketing Copywriters – The Indispensable Skill The Golden Age Of Marketing (1945 – 1980) brought about numerous advancements in the […]

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Learn the Secrets Of The World’s Best Copywriters

by Alan Tarr

Learn The Secrets Of The World’s Best Copywriters: one of the surest and least costly ways to boost your business, […]

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I Am A Professional Copywriter

by Alan Tarr

I educate, inform and influence.  I am a professional copywriter.   Conversion copywriters and brand strategists like me understand that […]

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Which Is More Honest – Political or Commercial Advertising?

by Alan Tarr

Commercial advertising is far more truthful than political advertising There, I said it and I’m glad Most every professional copywriter […]

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Big Fish Little Pond Little Fish Big Pond- Radio Advertising Explained

by Alan Tarr

Even the smallest marketers can dominate with Radio Advertising …simply think like a big fish You want to advertise your […]

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Turn Features Into Benefits In The Minds Of Your Customers

by Alan Tarr

Are you talking Features while your prospects are listening for Benefits?  More companies, small and large, make this crucial mistake […]

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