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Tag Archives: Unique Selling Proposition

Differentiate From Your Competitors In At Least One Meaningful Way!

by Alan Tarr

Buying choices are made on differences – not similarities.  Here’s how to make them choose you. It is your job […]

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7 Steps To A Compelling Marketing Message

by Alan Tarr

What in the world does an orange have to do with an article about a killer marketing message? If your […]

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